Over the years I’ve been to many outdoor trade shows, and one of the many freebies that are given out are socks, and I have quite a collection.  

My favourite brand, if you haven’t already guessed, is Darn Tough.  They aren't cheap, but not only have they outlasted many other socks, but wear after wear, wash after wash, and five years down the line, they constantly give me that ‘new sock’ feeling - you know the one, like you’re walking on a soft cushion.

I also appreciate that they never slip down to my ankles, they don't bunch up and they have never given me a blister, no matter how far I’ve walked.

An American brand based in Vermont, Darn Tough are unconditionally guaranteed for life, so if they wear out or lose any of their performance, just send them back and they’ll send you a new pair. They produce socks for men, women and kids, and pretty much any activity with their various categories - hiking, running, lifestyle, tactical, skiing and snow boarding, so there's bound to be your perfect sock within their range.

The wool in their socks is 100% fine gauge Merino, and therefore highly breathable, itch free, moisture wicking and are naturally antimicrobial, meaning that they repel bacteria and odour.

So if you’re on the lookout for a comfortable pair of socks with a lifetime guarantee, grab yourself some that are Darn Tough (see what I did there).

price: styles & sizes vary - expect to pay £20+

more at » https://darntough.com

buy in the UK at amazon.co.uk